Genesis Unveils Four Never-Before-Seen Concept Car Designs

Luc Donckerwolke, Head of Design at Genesis, recently revealed four previously undisclosed concept cars to the Italian magazine *Auto&Design*. These designs include: a single-seat track-focused "X Gran Berlinetta" hypercar (with no plans for production), an electric pickup truck whose styling influenced the later X Gran Equator SUV, a hydrogen fuel-cell-powered JH concept SUV that was shelved as the market shifted toward battery-electric vehicles, and a streamlined luxury MPV conceived specifically for the Asian market. Donckerwolke stated that these projects represent the team’s independent explorations of the brand’s boundaries—though never produced, they reflect the substantial, unseen design efforts behind Genesis.