Xiaomi SU7 Ultra Sales Plummet to 45 Units in April, Yet Annual Deliveries Top 100,000; Xiaomi Auto Sells Over 410,000 EVs, Entering Top 10

In December 2025, Xiaomi’s SU7 Ultra sold only 45 units, continuing its month-over-month decline and ranking 565th among all vehicle models in monthly sales. Launched on February 27, 2025, at a price of RMB 529,900, the SU7 Ultra was positioned as a high-performance model featuring triple motors, 1,548 horsepower, a 0–100 km/h acceleration time of 1.98 seconds, and a CLTC-rated range of 660 km. Initially, it sold over 3,000 units per month after launch, but sales plummeted sharply starting in September, falling below 100 units in November. Despite this downturn, the SU7 Ultra still surpassed the 10,000-unit mark in cumulative annual sales, meeting its yearly target. Meanwhile, Xiaomi Auto delivered an impressive overall performance: the standard SU7 sold 11,123 units in December, while the YU7 exceeded 39,000 units. For the full year of 2025, Xiaomi Auto achieved retail sales of 411,837 vehicles, a 200.9% year-over-year increase, marking its debut entry into the top ten among new energy vehicle manufacturers by sales volume. The company has set its 2026 sales target at 550,000 units.