BFGoodrich All-Terrain T/A Turns 50 — KO3 Continues the Off-Road Legacy

The BFGoodrich Radial All-Terrain T/A tire, first introduced in 1976, celebrates its 50th anniversary this year. Since its debut, this iconic all-terrain tire has powered teams in top-tier off-road races like the Baja 1000, securing its first overall victory in 1986. Today, the "Baja Champion" badge has become a standard feature on its products. Now in its fifth generation, the latest KO3 model launched in 2024 features comprehensive upgrades in technology and performance, continuing the brand’s tradition of leveraging racing expertise to enhance consumer tires. Over the past half-century, BFGoodrich has cemented its status as the benchmark in off-road tires with more than 70 victories in SCORE International events.