Beijing Hyundai and Yueda Kia Post Strong Sales Growth in China in 2025

Amid a general decline in joint-venture brand sales, Beijing Hyundai and Yueda Kia achieved positive growth in the Chinese market in 2025. Beijing Hyundai sold approximately 210,000 vehicles for the full year, up 14.8% year-over-year, while Yueda Kia recorded sales of 254,000 units, an increase of 2.3%—marking its second consecutive year of growth. Beijing Hyundai’s strong performance was driven by key models such as the Elantra and Custo, while Yueda Kia stabilized its core business through export operations. Korean automakers have gradually overcome challenges by strengthening their China strategies, repositioning their brands, and addressing weaknesses in vehicle intelligence. In 2026, Beijing Hyundai plans to launch multiple new energy vehicles and enhance intelligent features, while Yueda Kia aims to introduce new models, deepen localized marketing efforts, and further expand its export business.