BYD’s Overseas Sales Surpass Domestic for First Time in February, Marking Global Strategy Success

In February 2026, BYD sold 100,151 new vehicles overseas, a 41.4% year-over-year increase, surpassing its domestic sales for the first time. In the first two months of this year, its cumulative overseas sales exceeded 200,000 units, contributing to a total group sales volume of 400,241 vehicles. This milestone highlights the significant progress of BYD’s global strategy. In key markets such as Southeast Asia, Latin America, and Europe, BYD has continuously strengthened its brand influence through a diverse product portfolio and localized operations. The fact that overseas sales have now overtaken domestic sales not only underscores BYD’s technological leadership in the new energy vehicle sector but also sets a new benchmark for Chinese automotive brands transitioning from “product globalization” to “brand globalization.”