Electric MINI COOPER x Paul Smith Launches from ¥217,800 for a Limited Time

On the evening of March 20, the all-electric MINI COOPER PAUL SMITH Designer Edition officially launched in the Chinese market with a limited-time starting price of RMB 217,800. Based on the all-electric MINI COOPER SE, this special edition was designed by renowned British designer Paul Smith. It is available in three exterior colors—Parchment White, Dawn Grey, and Midnight Black—paired with two exclusive roof options, offering a total of six unique color combinations. The vehicle features Paul Smith’s signature black-and-white stripes and colorful stripe motifs throughout its exterior and interior design. When unlocking the doors, the car projects the word “Hello” onto the ground, and the floor mats are adorned with Paul Smith’s iconic lucky rabbit motif. In terms of specifications, the model comes standard with a 218-horsepower electric motor (delivering 330 N·m of torque), a CLTC-rated range of 402 kilometers, as well as features including automatic parking, 10-way power-adjustable seats, interactive LED lighting, digital key functionality, and an advanced driver assistance system.