Deepal Auto March Sales Surge 87.8%, L06 Jumps 170% MoM and Wins Annual Handling Award

On April 1, Deepal Auto released its latest sales figures: it delivered 31,742 vehicles in March 2025, representing a 87.8% month-over-month increase and a 30% year-over-year growth, demonstrating robust overall sales momentum. Multiple models performed exceptionally well. The Deepal S05 achieved global sales of 17,586 units (14,069 domestically and 3,517 overseas), maintaining monthly sales above 10,000 units since its launch and surpassing cumulative sales of 190,000 units. The Deepal L06 sold 5,135 units in March, surging 170% month-over-month, while the Deepal S07 also saw rapid growth with a 157% month-over-month increase, bringing its global cumulative sales past 300,000 units. This rapid sales growth stems from strong user recognition of the brand’s product capabilities. Throughout March, Deepal L06 owners across multiple cities spontaneously organized mountain-driving meetups, multi-city track driving experiences, and extreme handling training camps, showcasing the vehicle's performance in real-world driving scenarios. Meanwhile, the official “User Wrap Design Co-Creation” campaign generated enthusiastic responses, receiving 48 submissions from users and amassing over 70,000 views online, further strengthening engagement and emotional resonance between the brand and younger consumers. As China’s first mass-produced model equipped with magnetorheological suspension, the Deepal L06 stands out with premium core specifications—standard laser radar across all trims, a 3-nanometer automotive-grade chip, and a maximum CLTC combined range of 670 kilometers—establishing clear competitive advantages in handling, intelligent driving, and safety. Thanks to its class-leading driving dynamics, the L06 was awarded the “2025 Car of the Year – Best Handling” honor at CCTV’s “Auto Excellence Awards,” earning authoritative industry endorsement. Market feedback further validates its product strength: an impressive 80% of L06 buyers opted for the high-end trim featuring magnetorheological suspension, and intelligent driving features accounted for 51.8% of total driven mileage—high take rates and frequent usage clearly reflect users’ trust in the practicality and reliability of its configurations. To continuously reward customers, Deepal Auto launched its April promotion titled “Smart & Fun Spring Refresh: Extended Range for Your Journey,” offering an immediate cash discount of RMB 8,000; RMB 5,000 trade-in subsidy for existing Deepal owners and RMB 3,000 for owners of other brands; and flexible financing options including “RMB 80,000 interest-free for 2 years,” “RMB 100,000 loan with 3 years interest-free within a 5-year term,” or “5-year low-interest financing”—making it easier than ever for more users to own their desired Deepal model.