Home: Motoring > Xiaomi Auto Delivers Over 700,000 Units Across Two Models, Avoids Mainstream Market Competition

Xiaomi Auto Delivers Over 700,000 Units Across Two Models, Avoids Mainstream Market Competition

From:Internet Info Agency 2026-07-31 10:25:00

Xiaomi Auto has launched two models, the SU7 and YU7, with cumulative deliveries exceeding 700,000 units over the past two years, achieving break-even in its automotive business. Both models target relatively niche segments and have gained market traction through a differentiation strategy. The top-trim variant carries a pre-sale price of RMB 300,000, reflecting Xiaomi's decision not to enter the highly competitive mainstream market with a low-price approach.

Editor:NewsAssistant