Over 300 Yijing Auto user centers nationwide open successively; X9 secures over 20,000 pre-orders in 24 hours

Dongfeng Motor's EV brand Yijing has recently opened over 300 user centers nationwide. Following the debut of its first store in Wuhan, additional outlets are being rolled out in cities including Shanghai, Guangzhou, Tianjin, Suzhou, Zhengzhou, Changsha, and Changchun. Yijing employs a "1+N" new retail model, using core user centers as hubs supported by lightweight service points. The brand plans to cover 79 key cities across China and operate more than 300 stores, all adhering to unified operational standards. Yijing user centers integrate functions such as vehicle display, test drives, sales, delivery, and after-sales services. Select locations also offer 24/7 roadside assistance, used car services, and VIP airport transfers. Yijing is a co-created native brand developed jointly by Dongfeng and Huawei’s Qiankun full-stack solution. On the product front, Yijing’s first model, the X9, starts at a pre-sale price of RMB 299,800. The entire X9 lineup comes standard with Huawei Qiankun ADS 5 intelligent driving system and an 896-line dual-path imaging-grade LiDAR. It features the HarmonySpace 6 cockpit powered by Huawei’s HarmonyOS, third-row seats measuring 1,101 mm in width, an all-aluminum chassis, and the SkyDome Intelligent Safety Architecture. Within 24 hours of its pre-sale launch, the Yijing X9 received over 20,000 orders.