2027 Dongfeng Peugeot 408 Launches November 6, Officially Priced at 99,700 Yuan

The 2027 Dongfeng Peugeot 408 officially went on sale on November 6, offering only one trim level, the 360THP Pro, with an official guide price of 99,700 yuan, which can be combined with a 10,000 yuan cash discount and a 6,000 yuan limited-time cash red packet. The new car measures 4750/1820/1488 mm externally with a wheelbase of 2730 mm, positioning it as an A+ segment compact sedan. Two new exterior colors, Southern French Yellow and Plane Tree Green, have been added, which the automaker says are valued at 3,000 yuan as options but are free for a limited time during the launch period. In terms of equipment, the new car comes standard with the Blue-i 4.0 intelligent connected system and automotive-grade chips, supporting AI voice control; the smart cloud infotainment system supports downloads of more than 200 apps; a new digital key function has been added, supporting remote pre-conditioning of the cabin temperature, horn-and-flash vehicle locating via smartphone, and temporary key sharing; and a 360-degree panoramic camera system with transparent chassis function is listed as standard. Features including one-touch window up/down for all four doors (with anti-pinch), automatic power folding of exterior mirrors upon locking, and eight-way power adjustment for both driver and front passenger seats are offered as free additions limited to 1,100 units. In terms of powertrain, the new car is equipped with a fourth-generation 360THP 1.5T four-cylinder turbocharged engine producing a maximum power of 127 kW (173 hp) and a peak torque of 255 Nm, mated to an Aisin 6-speed automatic transmission. The official WLTC combined fuel consumption is 6.1 L/100 km, and it can run on 92-octane gasoline.