Home: Motoring > Li Auto Legal Department States "Li i6 Group-Buy Rebate" Campaign Is Unrelated to the Company, Reports to Police

Li Auto Legal Department States "Li i6 Group-Buy Rebate" Campaign Is Unrelated to the Company, Reports to Police

From:Internet Info Agency 2026-11-10 16:45:15

On November 10, Li Auto's legal department issued a statement regarding online communities recruiting individuals to place orders under the name of "Li Auto i6 group-buy rebates." The statement said the activity has nothing to do with Li Auto, and that Li Auto has neither organized nor authorized any organization or individual to carry out such an activity. Li Auto has reported the matter to the police and will cooperate with the investigation. The statement advised users not to provide order information, verification codes, or other materials to unidentified individuals. Those with relevant leads can send them to legal@lixiang.com, and those who suffer financial losses should keep records and call the police. The Li Auto i6 is a mid-to-large five-seat all-electric SUV under Li Auto, built on a native all-electric architecture, with body dimensions of 4950×1935×1655mm and a wheelbase of 3000mm. The entire lineup comes standard with the AD Max advanced driver assistance system. The model first went on sale on September 26, 2025, with a starting price of 249,800 yuan. On October 28, 2026, Li Auto released the 2026 Li Auto i6, with a nationwide unified retail price of 249,800 yuan and a limited-time launch benefit price of 239,800 yuan. Official data shows that the Li Auto i6 has achieved cumulative sales of nearly 190,000 units in its first year on the market, with a user Net Promoter Score (NPS) of 80.2 points. On November 5, 2026, Li Auto's legal department previously stated that criminals had sent fraudulent text messages to vehicle owners in the name of "Li Auto," claiming that vehicles were involved in an "airbag recall" and asking owners to complete procedures via a website link in the message within two hours, while urging them to act with claims such as "warranty service will be canceled if overdue." Li Auto clarified that no so-called "airbag recall" exists. Li Auto adopts a direct-sales model.

Editor:NewsAssistant