NIO Launches Second Brand ONVO and Its First Model L60, Entering the RMB 200,000 Family SUV Market

On May 15, 2024, NIO launched its second brand, "ONVO," on International Day of Families, unveiling the brand's first model, the L60, with a pre-sale price of RMB 219,900, targeting the mainstream family SUV market in the RMB 200,000 segment. Subsequently, ONVO introduced the L80 model on the occasion of its second anniversary, further enhancing its comprehensive product lineup across all scenarios within the family SUV segment.