Dongfeng Nissan and Wanda Plaza Forge Strategic Partnership to Launch Pop-up Stores in Key Cities

On July 28, Dongfeng Nissan and Wanda Plaza signed a strategic cooperation framework agreement. Under the agreement, Wanda Plaza will open its omnichannel marketing resources—both online and offline—to Dongfeng Nissan, which will establish long-term pop-up stores in Wanda Plazas located in key cities nationwide.