From:Internet Info Agency 2026-11-10 23:39:14
On the evening of November 10, 2026, Fred Schulze, CEO of the Audi-SAIC strategic cooperation, revealed that three new models will be launched over the next three years, with the plan already in the execution phase. In addition, Audi has development goals in the field of L3 autonomous driving. Regarding whether the models will be exported to the European market, Schulze stated that AUDI brand models are built exclusively for Chinese consumers, and fully focusing on the Chinese market is the core task for the coming years. In October 2026, Audi China announced that it had signed strategic agreements with its respective partners, aimed at strengthening the differentiated positioning and respective strategic priorities of the Audi four-ring brand and the AUDI (Audi letter mark) brand, and further clarifying the "dual-brand, dual-partner" channel architecture. FAW will comprehensively strengthen the Audi four-ring brand's market advantages in both intelligent luxury new energy vehicles and fuel vehicles; SAIC Audi will focus on the AUDI (Audi letter mark) brand and concentrate on the new energy market, launching next-generation intelligent connected vehicles that meet the needs of Chinese consumers. Earlier this month, the Audi Innovation Technology Center officially opened. The center is an R&D entity dedicated to the AUDI brand with full vehicle development and end-to-end capabilities, headquartered in Shanghai. According to the plan, Audi and SAIC will jointly develop four all-new AUDI models based on the Audi ADP 2.0 Advanced Digitized Platform. The new product matrix will expand and complement the AUDI brand's existing product lineup in China, with the first model planned to debut in 2028.