SAIC Volkswagen Hits 1 Million Sales in 2025 as Dual Fuel-Electric Strategy Pays Off

In 2025, SAIC Volkswagen achieved terminal sales of 1.06 million vehicles, firmly securing its place in the "million-unit club." Its strategic approach of "advancing both ICE and NEV in parallel, with equal intelligence for both" proved pivotal in breaking through market challenges. In the internal combustion engine (ICE) segment, the fifth-generation EA888 engine was rolled out across its lineup, while high-end intelligent driving systems were integrated into the Pro family and the Audi A5L Sportback—effectively dispelling the perception that "ICE vehicles aren't smart." On the new energy front, the Volkswagen brand launched the ID.ERA series, with its first model, the ID.ERA 9X, entering the market featuring range-extended technology combined with German engineering quality. Meanwhile, the Audi brand introduced the E5 Sportback and the soon-to-be-launched E7X, establishing a new benchmark for premium electric vehicles. Concurrently, SAIC Volkswagen has advanced reforms in its Integrated Product Development (IPD) and Integrated Product Marketing Strategy (IPMS) processes and established a Go-To-Market (GTM) organization to enhance product development and marketing efficiency. In 2026, the company plans to launch a new vehicle every month, fully delivering on its transformation outcomes and stepping confidently into a new era of value-driven competition.