From:Internet Info Agency 2026-04-17 10:33:09
German consumers' interest in electric vehicles (EVs) has risen significantly due to higher fuel prices and increased new-car costs. Data shows that in the first quarter of 2026, BYD saw a 135% year-over-year increase in vehicle inquiries in Germany, making it one of the fastest-growing brands, with particular attention drawn to its entry-level models such as pure-electric SUVs and the Dolphin. During the same period, overall EV inquiries surged by approximately 184% compared to the previous quarter and have gradually translated into actual sales. According to data from Germany’s Federal Motor Transport Authority (KBA), BYD’s vehicle registrations in March rose by 327% year-over-year, giving it a market share of 1.2%. SAIC Motor’s MG brand also recorded growth. Although Chinese automakers are expanding their market share thanks to competitive pricing and faster delivery times, their overall market share remains far below that of domestic manufacturers like Volkswagen. Analysts note that the first quarter of 2026 marked the initial signs of pent-up private consumer demand being unleashed, prompting German automakers to accelerate the launch of new models, with a strategic focus on capturing market share in the second half of the year.

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