Porsche Sells Bugatti Stake to Middle East-Led Consortium

Porsche has signed an agreement to sell its entire stake in Bugatti, the premier hypercar brand, with the transaction expected to close by the end of 2025. The asset is valued at approximately €1 billion, and Porsche anticipates receiving around €500 million in cash proceeds. The company stated that this move aims to concentrate resources on its core business. According to Porsche's financial report released in March 2025, its revenue declined by 9.5% year-over-year, while operating profit plummeted by 92.7% compared to the same period last year. The buyer is an international consortium led by New York–based HOF Capital, with BlueFive Capital of Abu Dhabi, UAE, as the largest investor. HOF Capital has previously invested in technology companies such as OpenAI, Anthropic, SpaceX, and Neuralink. This transaction underscores the accelerating pace at which Middle Eastern capital is establishing long-term positions in core global assets across the technology and luxury sectors.