Porsche's EV Sales Surpass Combustion Models in Europe for First Time in 2025

In 2025, Porsche achieved a significant milestone in its electrification transition in the European market, with electrified models—including battery-electric and plug-in hybrid vehicles—accounting for 57.9% of its total local deliveries, of which fully electric vehicles made up one-third. The plug-in hybrid variants of the Panamera and Cayenne emerged as key models in Europe. However, global deliveries declined by more than 10% year-over-year due to supply shortages of the 718 and Macan combustion-engine models and weak demand in the Chinese market. The Asian market is accelerating its shift toward plug-in hybrids, while sales in North America remained largely flat, and emerging markets continue to rely primarily on internal combustion engine vehicles. Looking ahead to 2026, Porsche will adhere to its “value over volume” strategy, steadily advancing its electrification transformation and optimizing supply-demand balance.