Hyundai Motor Group to Invest Tens of Billions in AI, Robotics, and Hydrogen

According to a Reuters report on February 25, Hyundai Motor Group plans to launch an investment initiative worth up to 10 trillion Korean won (approximately tens of billions of U.S. dollars) in the Saemangeum area on South Korea’s west coast, focusing on autonomous driving, artificial intelligence (AI), robotics, and hydrogen infrastructure. Following the announcement, Hyundai Motor’s share price surged by 10.5%, while Kia Corporation’s stock soared by 15%. This investment forms part of the group’s previously announced plan to invest a total of 125.2 trillion won in South Korea between 2026 and 2030, aiming to build a future city integrating hydrogen energy and AI. Hyundai already owns Boston Dynamics, a humanoid robotics company, and plans to achieve annual production of 30,000 humanoid robots by 2028. Additionally, in October last year, the group announced it would purchase up to 50,000 AI chips from NVIDIA to build an “AI factory.” A Hyundai spokesperson declined to comment on the matter.